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SCEC Annual Meeting Workshop - Public Communications Theory and Practice for Scientists

Date: 08/15/2017

Dear SCEC Community,

We are excited to announce another communications-themed workshop at the SCEC Annual Meeting this year! Please join us on Sunday, September 10, from 1:30 PM - 5:00 PM for the interactive session “Public Communications Theory and Practice for Scientists”. We will dive into theories of science, risk, and crisis communications and conclude with small, informal practice sessions. We will also explore how you can relate this workshop to your SCEC research too! This is a great way for you to improve your impact and how you communicate, and to also share your thoughts and questions with the attending group. And if you’re new to the SCEC Community, this will be an excellent icebreaker!

*This is separate from the Annual Meeting registration, and it is free.
Registration helps us determine what you need most from this workshop,
and of-course, seating and refreshments.*

Public Communications Theory and Practice for Scientists

1:30 PM - 5:00 PM
Palm Canyon Room (Hilton)
Conveners: Jason Ballmann, Mark Benthien, and Zachary Hall
Light refreshments will be served.
Please make sure to register.

Part 1: The Public Information Officer (PIO) and You

13:30 - 13:35 Introduction
13:35 - 13:50 Background and research
13:50 - 14:00 Why you are your best communicator
14:00 - 14:10 Break

Part 2: Public Speaking/Media Training Workshop

14:10 - 14:15 The value of first and last impressions
14:15 - 14:30 Preparing to be your best
14:30 - 15:00 Delivery Skills
15:00 - 15:20 How to talk about data and jargon
15:20 - 15:30 Break
15:30 - 15:45 Keeping the media on message: S.O.C.O. and impromptu speaking
15:45 - 16:45 Breakouts for interview impromptu speaking exercises
16:45 - 17:00 Open Q and A and close

Please let me know if you have any questions or comments.


Communications Manager
Southern California Earthquake Center
University of Southern California
3651 Trousdale Pkwy
ZHS 156E
Los Angeles, CA 90089-0742
213.740.1560 d | 562.884.2360 c

Deputy Global Coordinator
Great ShakeOut Earthquake Drills

Media / Participation Bureau Liaison
Earthquake Country Alliance


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